Tips for Small Business Success

Originally posted in Strategies, Austin Business-Journal, January 11, 2008


Jeff NovakHas your experience as a professional athlete been a blessing or a curse in the business world?

My experience as a professional athlete has been a blessing. Anyone who reaches the top of their profession, be it in sports or in business, understands what it takes to win. Proper preparation, dedication, sacrifice, hard work, accountability to your team, striving for a unified goal – all the things you learn in sports transcend athletics and become applicable in the business world.

Jeff Novak
CEO, IF Development
Former offensive lineman, New York Giants, Miami Dolphins, Jacksonville Jaguars

About Jeff Novak 

Jeff is the chief architect of business direction at IF Development . He is responsible for translating a client’s financial objectives into a master sales and marketing plan, complete with sales forecast, financial outlook, sales compensation plan, and identification of key marketing milestones. With the master sales and marketing plan in hand, IF Development clients have clear visibility to execution and measurement of the overall strategic game plan. Jeff Novak, who played out a career of eight full seasons in the National Football League as a hard hitting offensive lineman and is a possible future Hall of Famer, is known for his natural leadership and high moral standards. Along with Will and Tony, Jeff is also an active public speaker who is passionate about motivating young people, being a positive influence in his community, and being a person who delivers results with integrity.

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